The garment exists before it exists.
What it is for
A capsule gets decided long before the first sample exists. 3D makes it possible to see drape, embroidery and colour on a body, argue about them and fix them while fixing is still free.
And then the same scene doubles as the campaign, which is the part people see.
The pieces
STREET NOTORIETY
The garment modelled before it existed in fabric
Body, drape and embroidery resolved in 3D, over the brand graphic system. What you see turning is not a retouched photograph: it is the product, before the first sample.
0:29 · 720 × 1280
METRO.STW
A whole subway car built for one capsule
Scene, light and crowd modelled from scratch for the drop. A production like this on camera needs permits, a train car and thirty people; here it needs direction.
0:09 · 1080 × 1920
Touch it
Street Notoriety, modelled whole before the first sample: body, drape and embroidery. Grab it and move it.
![STREET NOTORIETY · [YURINEHUEN]](/ab/giro.avif)
Modelling is not illustrating. It is deciding the product.
Modelling and animation · 2026
What we did
![Detrás de las Marcas, the logotype · [YURINEHUEN]](/film/pod/id/variantes.jpg)