[YURINEHUEN]

A creative firm specialized in AI audiovisual production, based in Buenos Aires and working on projects around the world. It was founded and is led by creative director Yuri Nehuen. AI is our core strength, but the team comes from design, filmmaking, post-production and apparel design, so we use it as a craft tool, not a shortcut.

No. AI sits at the center of production, and around it work direction, composition, VFX, color and post-production. When a project calls for a shoot, we shoot; when it calls for product or apparel design, we design it. The piece decides the tool.

That is the standard we work to. Every frame goes through direction, composition, color and post-production as on any shoot, and we hold the same character, the same light and the same garment from start to finish. The result has to look like cinema, not like a tech demo.

Time and reach. A campaign can be set in any city or scene without flying a crew, and every version each market and format needs can be produced without reshooting. It starts from what is real: the brand, the product and the garment exist, and AI builds the image around them.

Both. We direct complete projects for brands, and we also join directors, production companies and agencies as their AI production team, from pre-production to final delivery.

Yes. The base is Buenos Aires and the projects are international: Origgi Gallery, between Dubai and Tokyo; PERREO XL, between Milan, Rome, Ibiza and Sardinia.

With a meeting. Tell us about the brand, the goal and the timing from the contact page or at creative@yurinehuen.com. We take on few projects at a time, so we can direct each one closely.